Sharing to be more just, sharing to be better...

Fair Trade represents an alternative to traditional commerce and is based on cooperation between producers and consumers. FairTrade offers producers just working conditions and treatment. This helps them to improve their standing in life and plan for the future. For consumers, buying products that follow the Fair Trade principles is an effective way to reduce poverty through one’s daily purchases.
When a product carries the certification stamp of FairTrade it means that the products and merchants have complied with the FairTrade criteria. The criteria are designed to correct inequitable power relations, the instability of the market, and the injustice of traditional commerce.